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Creativity and Innovation

Develops new insights into situations; questions conventional approaches; encourages new ideas and innovations; designs and implements new or cutting edge programs/processes.

*Term and description created by The Conference Board.

Highlights

20 Truths about Human Capital Analytics: Insights from the Human Capital Analytics Conference

January 2018

Starting a human capital analytics function can help you make better business decisions. Having clean data and incorporating artificial intelligence will make your analytics function even stronger.

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Recruiting Human Capital for the Competitive Edge

April 09, 2018

Join our panel of experts as they share key takeaways from our 4th Annual Talent Acquisition conference and reveal what strategies thought leaders are using to gain a competitive edge. 

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Driving Change in the #MeToo Era

(Society for New Communications Research Blog, August 2018)

Being undermined by men in the workplace is something that women in all industries deal with on a regular basis. A study recently published in PRWeek demonstrated quite clearly that sexual and gender-based harassment and bias are indeed an issue in PR and marketing. The ideal workplace operates with a culture of respect for all regardless of gender, title, race, sexual orientation, etc., and has a true open-door policy.

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Products & Services

Conferences/Events

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Publications

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Webcasts

  • Why "Big Data" Is Better for Understanding Human Behavior

    February 21, 2018

    What can big data tell us that survey data do not? Join us for a conversation with author Seth Stephens-Davidowitz about his book, Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are

  • Recruiting Human Capital for the Competitive Edge

    April 09, 2018

    Join our panel of experts as they share key takeaways from our 4th Annual Talent Acquisition conference and reveal what strategies thought leaders are using to gain a competitive edge. 

View more webcasts

Blogs

  • Driving Change in the #MeToo Era

    (Society for New Communications Research Blog, August 2018)

    Being undermined by men in the workplace is something that women in all industries deal with on a regular basis. A study recently published in PRWeek demonstrated quite clearly that sexual and gender-based harassment and bias are indeed an issue in PR and marketing. The ideal workplace operates with a culture of respect for all regardless of gender, title, race, sexual orientation, etc., and has a true open-door policy.
  • Excellence in New Communications Awards Winner: AMN Healthcare

    (Society for New Communications Research Blog, August 2018)

    The 2018 Excellence in New Communications Awards were presented at a dinner and gala in New York City in June. The full case studies are published in the latest SNCR 2020 paper, which you can download for free. Below, we feature the winning case study from AMN Healthcare.
  • Google’s Content Rules

    (Society for New Communications Research Blog, August 2018)

    Content has always been a major part of PR, but now it’s become an integral part of all marketing. According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. But it’s still an emerging tactic and far too many companies are “flying blind”—just pumping out content without any strategy. (Only 37 percent of B2B marketers and 38 percent of B2C marketers have a content marketing strategy.)

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