Our World, Our Work: Purpose and Impact in a Time of Change
August 15 | Jeff Hoffman, Leader, Corporate Citizenship & Philanthropy Center and Program Director, Global CSR & Philanthropy Council and Corporate Social Responsibility Council, The Conference Board | Comments (0)
Populism, nationalism, trade wars, March for Our Lives, and the #MeToo movements, among others, are reshaping how people, governments and nonprofits respond and interact with companies, and with each other. In a recent speech to corporate citizenship professionals in New Orleans, I painted a picture of how our crazy world impacting our roles as corporate philanthropists and responsibility practitioners, as internal and external stakeholders put more pressure on us to show value.
Driving Change in the #MeToo Era
August 14 | Jane Randel, Co-Founder, Karp Randell LLC | Comments (0)
Being undermined by men in the workplace is something that women in all industries deal with on a regular basis. A study recently published in PRWeek demonstrated quite clearly that sexual and gender-based harassment and bias are indeed an issue in PR and marketing. The ideal workplace operates with a culture of respect for all regardless of gender, title, race, sexual orientation, etc., and has a true open-door policy.
Excellence in New Communications Awards Winner: AMN Healthcare
August 09 | Alexander Parkinson, Senior Researcher and Director, Society for New Communications Research (SNCR), The Conference Board | Comments (0)
The 2018 Excellence in New Communications Awards were presented at a dinner and gala in New York City in June. The full case studies are published in the latest SNCR 2020 paper, which you can download for free. Below, we feature the winning case study from AMN Healthcare.
SEC’s Next Proxy Process Roundtable This Fall
August 08 | Nell Minow, Vice Chair, ValueEdge Advisors | Comments (1)
The SEC is hosting another roundtable on proxy voting this fall. Potential topics for consideration are the voting process, retail shareholder participation, shareholder proposals, proxy advisory firms, and technology and innovation.
Social Risk: Corporations’ New Convergence Zone
August 08 | Barie Carmichael, Senior Counselor, APCO Worldwide | Comments (0)
Employee petitions, gender discrimination, #MeToo revelations triggering instant market value freefalls—boards of directors and CEOs are searching for how to get ahead of the next viral business disruption, but they are not alone. Their investors are, too. Increasingly, one source of that disruption is their employees.
Google’s Content Rules
August 07 | Sally Falkow, CEO, Meritus Media Inc | Comments (0)
Content has always been a major part of PR, but now it’s become an integral part of all marketing. According to research from the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use it. But it’s still an emerging tactic and far too many companies are “flying blind”—just pumping out content without any strategy. (Only 37 percent of B2B marketers and 38 percent of B2C marketers have a content marketing strategy.)
Greatly Delayed Pickup in Recruitment: A Brief Account of How American Business Woke Up to GDPR Through the Lens of Online Job Ads
August 06 | Brian Schaitkin, Senior Economist, The Conference Board | Agron Nicaj, Associate Economist, The Conference Board | Comments (0)
For US firms, upgrading data protection compliance procedures will not just be a concern related to European operations. California has passed a measure, The California Consumer Privacy Act of 2018, which is partially modelled after GDPR. An examination of The Conference Board Help Wanted OnLine® (HWOL) Data Series illustrates the mix of IT, legal, managerial, and marketing talent that companies will need to meet these new compliance challenges without sacrificing their digital ambitions.
Q&A with Myron Steele: Former Delaware Supreme Court Chief Justice’s Perspective on the Job of a Corporate Director
August 01 | Chief Justice Myron Steele, Partner, Potter Anderson Corroon LLP | Comments (0)
This Q&A with Myron Steele discusses the job of the corporate director from his perspective as former chief justice of the Supreme Court of Delaware. He touches on topics like the influence of Delaware law and shareholder engagement on the role of the corporate director.